Part 1

Updated: Mar 21, 2025

This is the introduction to our day long workshop and sets the stage for what's to come.

Here are some highlights:

Why can we do more business with ethical marketing practices than with the hype, overselling and/or clever advertising words that are so prevalent in marketing?
Properly done, ethical marketing practices will generate more clients than you can possibly handle.
Who may be the best marketer of our time? Oprah. Why? She is BELIEVABLE.
How I grew EFT from zero followers to millions without advertising or hype of any kind.
Central to believability is Product Congruence. Generating congruence with what your product will and will not do.
Audience discussions.